2023 was IT Model’s “transatlantic year.”

After three years of battle‑hardening across Europe, they set their sights across the ocean. The autumn maiden voyage started in Brooklyn, New York, then hit Boston, Philadelphia, Chicago, Denver, Portland, and finally wrapped in Los Angeles. And the LA venue — a hollow downtown warehouse they would later convert into their production hub — spoke to them the moment they stepped in. After the show, the four of them stood in that empty concrete shell and, almost in unison, said: “This is it.”

North American audiences exceeded all expectations. They’d worried about starting from scratch, but the reputation had already crossed the Atlantic via word‑of‑mouth and bootleg streams.

Key stops: New York, Boston, Philadelphia, Chicago, Denver, Portland, Los Angeles, San Francisco.

Iconic moment: The LA warehouse show — five hundred people packed in, fire marshals shut them down twice, and twice they plugged back in and kept playing. That night, a spray‑painted line appeared on the wall: IT MODEL LA HUB.

That year, they went from a “European phenomenon” to a “global signal.”